Not every tender is worth bidding for. Before investing time and resources, evaluate: Do you meet the minimum requirements? Is your win probability above 30%? Do you have relevant case studies? Can you deliver profitably? Is the buyer a good fit for your business? A formal bid/no-bid process saves resources and improves your win rate by focusing efforts on winnable opportunities. Track your decisions and outcomes to refine your evaluation criteria over time.
Strategic advice on evaluating opportunities and knowing when a tender isn't worth pursuing.